Advertising 1936. Paris, Arts et Métiers graphiques, 1936, 4 - Lot 748

Lot 748
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200 - 300 EUR
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Advertising 1936. Paris, Arts et Métiers graphiques, 1936, 4 - Lot 748
Advertising 1936. Paris, Arts et Métiers graphiques, 1936, 4°, 120 p., br. with cover illustrated by Jean Carlu and lithographed by Mourlot (spine browned and damaged at head and tail). First edition of this special issue devoted to advertising, published by Charles Peignot. Numerous specimens of advertising, notably for La Redoute wools, Cadum soap, Dop shampoos, etc. Illustrations by Mariette Lydis, André Dignimont, André Giroux, Cassandre. Interviews with Charles Peignot. Good copy / Advertising 1937. Paris, Arts et Métiers graphiques, 1937, 4°, 120 p., br. cover illustrated by L. Mazenod and lithographed by Mourlot (spine slightly damaged). First edition of this special issue devoted to advertising. Numerous advertising specimens. Published by Charles Peignot, who collaborated with the best designers of the time to showcase French production related to printing: advertising, posters, typography, etc./ Set. 2 vols.
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