IRIBE (Paul). White and red - Pink and black... - Lot 772 - Les ventes Damien Voglaire SRL

IRIBE (Paul). White and red - Pink and black - Blue white red. P., Établissements Nicolas, 1930-1932, 3 booklets in-folio, br. (1 angular fold on a cover, qqs light rubbings, otherwise new condition). Complete collection of these three large advertising brochures intended to promote French wines, illustrated by Paul Iribe. The first, "Blanc et rouge", includes 10 full-page illustrations accompanied by a text by Georges Montorgueil. The second, "Rose et noir", with the subtitle "Le Mauvais génie", makes fun of cocktails. It includes a dialogue by René Benjamin printed in a smaller format but integrated into the booklet and 9 large full-page compositions by Paul Iribe with captions opposite. The third one, "Bleu blanc rouge", is illustrated with 6 compositions by Paul Iribe, four of them folding. Complete with the flyer entitled "Le Service des vins doit être une symphonie" illustrated by Ch. Martin, as well as the fold-out leaflet (in envelope) "Service des vins".